How much do dental recall cards cost?▼
PostKnock dental recall cards start at $1.05 per 4x6 postcard on the Free plan, and drop to $0.79 on Pro. There are no setup fees, no minimums, and no contracts. You only pay for what you send.
What should I put on a dental recall postcard?▼
The most effective dental recall cards include: a friendly personal greeting, a clear offer (free exam, cleaning discount), your practice name and phone number, and a QR code linking to online scheduling. PostKnock templates include all of these with smart variable fields that auto-fill each patient's name.
How many waves should a dental recall campaign have?▼
Our data shows that 3-wave campaigns perform best for dental recall. Wave 1 is a friendly "we miss you" postcard, Wave 2 adds an incentive offer 2 weeks later, and Wave 3 creates urgency with an expiration deadline. Each wave can include an optional phone follow-up call.
Do dental postcards actually work?▼
Yes — direct mail achieves 5-9x higher response rates than email for dental practices. Postcards have a 100% open rate (no envelope to throw away) and dental practices report up to 750% ROI on postcard marketing. Adding phone follow-up calls further increases reactivation rates.
Can I export patients from Dentrix, Eaglesoft, or Open Dental?▼
Yes. Most practice management systems (Dentrix, Eaglesoft, Open Dental, Curve Dental, Denticon) let you export inactive patients as a CSV file. Filter by "last visit date" to pull patients overdue 12+ months, then upload the CSV to PostKnock. Our import wizard auto-maps name, address, and phone columns.
How do I reactivate patients who haven't visited in 2+ years?▼
Long-lapsed patients (2+ years) respond best to a specific, high-value offer — like a free comprehensive exam or a significant cleaning discount. Avoid generic "we miss you" messaging. A 3-wave campaign with phone follow-up typically reactivates 3–5% of these patients, which can mean 15–25 patients from a list of 500.
How long does it take to send my first dental recall postcard?▼
Most practices launch their first campaign within 30 minutes. Upload your CSV, pick the Lapsed Patient Reactivation playbook, customize the postcard offer (Free plan templates work out of the box), and click Launch. Postcards mail via USPS First-Class within 1–2 business days and arrive 3–5 business days after that.
Can I cancel my subscription anytime?▼
Yes. Pro is $99/mo (or $799/yr — save $389). Cancel anytime from Settings → Billing. After cancellation you keep Pro features until your billing period ends, then revert to the Free plan automatically. No contracts, no cancellation fees, no exit calls. Annual plans include a 30-day money-back guarantee.
What CRM or practice management software does PostKnock integrate with?▼
PostKnock works with any practice management system that can export patient lists as CSV (Dentrix, Eaglesoft, Open Dental, Curve, Denticon, etc.). Direct API integrations are not yet available — the CSV import wizard auto-maps name, address, phone, and last visit date columns from any export.