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Seasonal postcards land before bug season. Then PostKnock tells your team exactly who to call—so you lock in annual contracts before the ants arrive.
Customers don't schedule preventive treatments proactively. By the time they call, they're comparing 5 companies. A well-timed postcard + call before the season converts because you're solving a problem they haven't thought about yet.
Three campaign types. All pre-configured with timing, scripts, and postcard copy direction.
Seasonal urgency. Treatment special + scheduling offer. Deploy Feb–Mar for spring; May–Jun for summer.
"Bug season is starting—want to get on the schedule before we're booked?" Second postcard only if no contact.
Contract renewal reminder. "Your annual pest protection plan expires next month—renew now and save 10%." Sent 30–60 days before expiration.
"Just checking in on your renewal—we'd hate for you to lose your locked-in rate." Pre-loaded script with contract details.
Service gap framing. "Your home hasn't been treated in [X] months—pests don't take breaks." Re-activation offer with seasonal urgency.
"We noticed it's been a while since your last treatment. Want to get back on a regular schedule before the season hits?" Pre-loaded script with service history.
Different design with cost framing. "One termite colony can cause $3,000+ in damage—a quarterly treatment is $75." Final call attempt for non-responders.
"Last chance before peak season" urgency. Limited-time discount. Non-responders rest 90 days, then recycle next season.
Pest control is seasonal—timing beats volume. Lists recycle spring + summer.
Four design styles, all themed for your pest control business and ready to customize. Same offer, same call follow-up — just pick the look that fits your brand.
Bold
Photo
Minimal
Gradient
Front Detail
Back (Address Side)
Choose "Seasonal Treatment," "Annual Renewal," or "Win-Back Campaign." Timing, scripts, and postcard direction are pre-configured.
Export past customers from PestRoutes, FieldRoutes, or your CRM as CSV. Include last service date and service type for targeted messaging.
Postcards mail via USPS. Your call queue populates a few days after delivery. Time it right and customers book before bug season hits.
Pre-loaded scripts. Log outcomes. Warm leads get priority. The sequence runs itself, Mon–Sat.
A pest control company with 1,500 past customers sends seasonal treatment postcards:
That's $15,300 in revenue on a $1,185 spend — a 12.9:1 return.
Free to explore — you only pay when you're ready to send. 30-day money-back guarantee.
Single-wave postcard campaigns · Unlimited contacts · From $1.05/piece
Everything in Free + calls, sequencing · From $0.79/piece
Per-piece pricing includes printing + USPS First-Class postage. No hidden fees.
PostKnock also works for
Specific pest control campaigns
PostKnock postcards start at $1.05 per card on the Free plan and $0.79 per card on Pro ($99/mo). That includes printing and USPS First-Class postage. No minimums, no contracts, no hidden fees.
The best-performing pest control postcards include a seasonal treatment special with a clear dollar amount, urgency tied to the season ("Ant season is here—book before we're full"), your phone number in large type, and a QR code linking to an online booking page. Keep the message short—one offer, one call to action.
Time your postcards to land before peak pest seasons. For spring pests (ants, termites), send in February–March. For summer pests (mosquitoes, wasps), send in May–June. This catches customers before they start searching for help—so you book treatments before the rush.
Both. Seasonal campaigns bring in one-time treatments during peak demand. Annual renewal campaigns lock in recurring revenue from existing contract customers. Run seasonal campaigns to win new business and renewal campaigns to retain your base—PostKnock handles both with separate playbooks.
They serve different purposes. Digital ads capture people actively searching ("pest control near me"), while postcards generate demand before the problem is urgent—filling your schedule with planned treatments instead of competing for emergency calls. Postcards to your existing customer list typically convert at 2–5% vs. 1–3% for cold digital leads. Smart pest control businesses use both.
Yes. Export your past customer list as a CSV from PestRoutes, FieldRoutes, or any CRM. Include name, address, last service date, and service type. Upload to PostKnock and the system handles the rest—address verification, postcard printing, and call queue generation.
30 minutes from signup to first card mailed — important because seasonal pest campaigns only have a 2–3 week window before customers start calling competitors. Cards mail via USPS First-Class within 1–2 business days of launch.
Yes. Pro is $99/mo (or $799/yr — save $389). Cancel anytime from Settings → Billing. After cancellation you keep Pro features until your billing period ends, then revert to the Free plan automatically. No contracts, no cancellation fees, no exit calls. Annual plans include a 30-day money-back guarantee.
Direct API integrations are not yet available. Both PestRoutes and FieldRoutes support CSV export of past customers — upload that list and the PostKnock import wizard auto-maps the columns (name, address, phone, last service date, service type).
Stop sending postcards and hoping. Start sending postcards and calling.
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Tell us about your needs and we'll put together a custom plan.
1 ANA (Association of National Advertisers), Response Rate Report 2023, published February 2024. 4.4% average response rate for direct mail to house lists.
2 IBISWorld, “Pest Control Services in the US,” 2024.